Cadbury Trebor Bassett is pleased to support the Rural Shops Alliance (RSA), the national voice of the rural retailer. We have long recognised that rural stores offer a vital service to local communities. We are dependent on growing our business by ensuring the widest possible product availability so customers can purchase the products they require throughout the land.

Confectionery is THE biggest ‘impulse’ market, and a third larger than the biscuits, savoury snacks & ice cream markets combined. Cadbury Trebor Bassett leads that market with brands such as Cadbury’s Dairy Milk, Fruit & Nut, Whole Nut, Dream Bar, Maynard’s Wine Gums, Heroes, Trebor Mints and Liquorish Allsorts.

By supporting the RSA, we give emphasis to raising in-store retail standards using practical advice, both through the RSA (e.g. training courses) and through the services of Cadbury Trebor Bassett trained sales staff.Cadbury Trebor Bassett has a proven display philosophy called WYSIWYS (simply meaning ‘what you see is what you sell’). A member of our dedicated sales team can call on any village shop on a regular basis to offer a retailer the best advice on stock range and display, tailored to meet that business’s individual needs.

Contact: Kate Harding (Acting Head of Customer Relations)
Telephone: 0121 451 4765
E-mail: kate.harding@csplc.com
Website: www.cadbury.co.uk